Archwizard & Vin’s Automotive Team Up for High-Octane Experience at The Car Expo 2025
On 27 and 28 September 2025, at the bustling venue of Singapore Expo Halls 4 & 5, the highly anticipated The Car Expo 2025 took place — and among the many exhibitors and exciting activations, a standout collaboration made waves. Vin’s Automotive Group joined forces with Archwizard to bring something extra to the show: two racing simulator setups that delivered immersive fun and engaged visitors in a whole new way.
While the primary draw at Car Expo is the showcase of new vehicles, pre-owned deals and accessories, this year’s edition introduced interactive experiences to elevate the event beyond static displays. The inclusion of racing simulators added an experiential dimension — letting visitors not just view cars, but also feel the thrill of driving them in a virtual environment.
Through this collaboration, Archwizard contributed its expertise in immersive setups (likely including hardware, software, race-sim rigs and branding), while Vin’s Automotive leveraged its presence as a parallel importer and dealership exhibitor at the show. According to SGCarMart, Vin’s joined the event for the first time in this role as a pre-owned dealer.
Inside the Vin’s Automotive booth (or co-branded area) during the show, attendees were invited to take the driver’s seat. Two racing simulator stations were aligned, enabling either side-by-side competition or simply giving more visitors the chance to engage. The rigs were equipped with wheels, pedals, and immersive displays or VR headsets — enabling realistic laps and head-to-head challenges.
The effect? A magnet for the crowd. Visitors queued up, cheered each other on, and snapped social photos of the fun in progress. What might otherwise be a typical automotive display transformed into an interactive experience: adrenaline, gaming, community, and motorsport enthusiasm all wrapped into one.